Equity Story Visualization
- Customer Baloise
- Completion 2016
Communicating an insurer’s strategy is as dry as dust? Not necessarily.
Zense has helped Baloise set sail for new shores with their ‘Simply Safe’ strategy – quite literally. In a large scale strategy visualization, the organization has turned into a fabulous cruise ship on an adventure through icy waters.
With the help of a complex animated presentation provided by the Zense pirates, the leadership team communicated this emotional story at the Baloise Investor Day. Ever since, the ship metaphor serves as an organizational map for strategy related messages.